老公看你的》每期选择四对夫妻，在脑力和体力的比拼中选择出最终的强者，赢得随心所欲世界旅游的机会。节目分为“出示挑战任务”“投入信心分数”“投入信心分数最多的老公进行挑战”，在乐嘉充满煽动性的号召下，妻子对丈夫发号施令，并决定挑战强度，丈夫付诸挑战。节目中，诸如“易拉罐斜塔”“攀爬斜坡”等游戏均为节目组原创。挑战成功，则获得所有人投入的信心分；挑战失败则本轮投入的信心分数被其他人均分。 制片人表示，节目不能简单定义为冲关或者挑战类节目，因为夫妻协作的默契会是其中最大的看点。而首期节目中，四对夫妻大多为80后，时尚亮丽，对于节目是不是要选择俊男美女以博取收视率的问题，主创表示：“外形绝对不是我们选择的第一条件，愿意而且善于展示自己才是关键。”李好表示：“俊男美女并不能赢得普通观众的共鸣。”
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